Iteration and feedback 

It’s not every day you have the opportunity to work with other creatives with the knowledge and understanding of how the creative process works. It was imperative to work collaboratively and super talented Microsoft Gig Jam team, and allow them to make the big creative decisions often in the process. In the 3 months that I was working with Gig Jam, we implemented a weekly design review where we gave feedback on visuals and public opinion feedback research. If designing the best possible product for your clients is your goal, the iterative design process is a simple yet powerful tool that produces a product that the whole team feels good about advocating for. Often times the real role of a designer is to champion process. 

SCOPE OF WORK

DISCOVERY & STRATEGY
  • Product Research

  • Customer Research

 
BRANDING 
  • Branding Strategy

  • Visual Identity and Assets

  • Lettering

  • Collateral

EXPERIMENTATION

Once you have a solid foundation for a brand, I like to throw design curveballs to see how far the brand to be pushed creatively. 

OTHER COOL PROJECTS